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New Global Links Scholar Hopes to Spark Change in Brazil
The first Global Links scholar from Brazil, Dr. Denise Delboni, is hoping to bring back ideas of social entrepreneurship and innovation to her home country.
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Marketing Experts Discuss Intersection of Brand and Experience in the Digital Age
In the first Crummer Dean’s Breakfast Series, three marketing gurus shared their thoughts on building a brand in a rapidly-changing environment.
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Marketing a Tourist Destination in a COVID-19 World
Dr. Mark Johnston shares his thoughts on how companies and organizations in the tourist-centric economy of Central Florida will have to adapt, adjust and innovate with the emergence of COVID-19.
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Listen Up, Salespeople!
Dr. Mitchell Isert '91 ’18 Executive DBA examines how important listening is to the long-term success of salespeople.
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It’s Time for Firms to Adjust to the Gig Economy Workforce, Says Dr. Marshall
Charles Harwood Professor of Marketing and Strategy Dr. Greg Marshall says the gig economy is already here and fields like marketing and sales will be the most affected.
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Integrated Capstone Experience Student Team Delivers Results for Mexico-based TOKS Restaurante Group
As part of their integrated capstone experience, MBA students made multiple visits to Mexico to execute a multi-disciplinary consulting project
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How COVID-19 Broke the Global Supply Chain
Crummer School Professor of Operations Management Dr. Keenan Yoho explains the delays we’ve seen in global supply chains and what this could mean for the future of how we look at the global economy.
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Global Links Releases Free Entrepreneurship Handbook to Further Mission Impact
The Global Links India team announced the release of a free business handbook to reach even more female entrepreneurs in India and across the world.
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From Combat to Classroom: Mark Hertling Appointed Professor of Practice in Leadership
In his role as Professor of Practice in Leadership, Mark Hertling, D.B.A. will play a pivotal part in enriching our leadership curriculum and guiding our students toward success.
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